Internet Marketing Support for Ad Agencies in Louisville, Nashville, Cinicinnati and Surrounding Areas

Outsource and save is the old adage—and it still holds true in Internet Marketing. Having a strong relationship with a top-tier Internet Marketing firm gives ad agencies the Internet Marketing skills without the overhead. Multiple skill sets require multiple people, systems and software for possibly sporadic engagements. These are investments our agency clients don’t have to make, saving the resources for their other core businesses.

Most of Russell’s Group agency clients in Louisville, Cincinnati, and Nashville work with large corporations as clients who expect their agencies to have not only Internet Marketing experience but to do it at a high level and tie it seamlessly into their offline marketing campaigns. Russell’s Group has years of experience doing just that.

We are here for your agency team to aid in building the initial Internet Marketing strategy and integrating it into your existing off-line marketing campaign. Throughout this process we can be behind the scenes or with you in your client meetings for-on-the spot support.

Our Internet Marketing Process is Important for Your Agency

Site Assessment – Working with your team, we do an assessment of your existing site and opportunities for the new site.  For example our experience from working with many health care companies has shown that keywords like “health insurance” have fierce competition while state and market targeted variations like “Indiana Health Insurance” or “Nashville Health Insurance” offer a much better opportunity for not only being found but also conversions to leads.

Our assessment process uncovers those opportunities which lead into the Search Engine Optimization (SEO) Site Design.

SEO Site Design – Once we have finished the assessment we move into a Search Engine Optimization (SEO)  Site Design phase where we make recommendations of the build-out of the site structure.  For instance, now that we know “Indiana Health Insurance” is a key target concept, how should it be built into the site to make it easiest for the search engines to find it?

Contact us so we can discuss the rest of our process.

Other areas of Internet Marketing Expertise we offer our Agency Clients include:

• Search Engine Optimization (SEO) Marketing
• Search Engine Marketing (SEM/PPC)
• Affiliate Marketing
• Social Media
• Analytics and measurability for best ROI