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Russell's Group News

Russell’s Group Choice of ZAAGER.com for New Website

Russell’s Group was chosen by ZAAGER.com for SEO, SEM (PPC), Affiliate Marketing, Site Design SEO and Lead Generation.

Russell’s Group was chosen because of their extensive proven experience in each one of these disciplines for both large and newer start-up companies.

Internet Marketing Clients Find Resources at Redesigned Russell’s Group Website

Russell’s Group welcomes marketing managers and business owners to explore our newly redesigned website at www.RussellsGroup.com. The fresh, energetic and elegant styling of the site, created by Q the Agency, reflects the innovative thinking we focus on our core online marketing services, search engine optimization (SEO), search engine marketing (SEM) and social media marketing (SMM). New additions highlight the long-standing partnerships Russell’s Group has established with regionally-based, nationally-focused businesses and advertising agencies.

The update is more than just a new look: our marketing message has been fortified with a suite of informational resources including:

  • Internet Marketing Solutions taken from case studies of Russell’s Group clients, outlining goals, strategies and outcomes we have employed to drive measurable online success
  • What Search Engine Optimization (SEO) Is, an essay filled with definitions, examples and facts presented in non-technical terms, useful to anyone seeking a clearer picture of what Russell’s Group offers
  • A glossary of interesting and important terms relating to the internet, web marketing, search engine optimization, search engine marketing, social media marketing, and the search engines results pages
  • A Resources page with links to information every well-informed online business person should know
  • The latest marketing news via Facebook, Twitter and our blog


Our primary aim is to develop the potential within your site to attain your business goals. But we want you to approach Internet Marketing confidently, armed with the knowledge of what’s in store and your role in the process. Check out our site, and then visit us on Facebook. We are eager to see what you think!

Search Engine Marketing

or Pay-Per-Click Advertising

Cost effective and quantifiable, SEM (PPC ) campaigns on search and content networks like Google Adwords, Yahoo Search and Bing host your ad for free. You pay them only when a user clicks on your ad, taking them directly to your website. But getting traffic is only the beginning. You need a carefully crafted strategy to get that visitor to stick around and convert the visit to a sale or lead.

Russell’s Group PPC Management delivers:

  • Targeted keyword research, to pin-point the phrases potential clients use to search for products you offer
  • Attention-grabbing ads with powerful, compact messages that motivate clicks
  • Optimized landing pages, assuring a close correlation between ad and page content

 

Measurable Success


Because every dollar you spend is important, Russell’s Group uses the latest web analytics software combined with expert analysis to provide facts and figures confirming your campaign’s success. Contact Russell’s Group and start maximizing your online marketing sales today.

Social Media

If people are talking about your company in blogs, social networks and online forums, you need a social media marketing plan. If people are not talking about your company online, and you want them to, you’ll need a social marketing plan, too. Let us guide you to the most beneficial places to meet your customers and enter into their conversations.

Affiliate Marketing

Internet advertising through an affiliate network has the effect of recruiting a virtual sales force of web advertising marketers ready to promote your site through their site. Once again, you pay only for clicks.  Russell’s Group Affiliate Marketing Management offers you a choice of programs, affiliates within programs and marketing methods offered by individual affiliates.

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